top of page

New Items

Presenting New Items

With McCallum Group's specialized focus in the home center channels and years of building buyer relationships, our team is able to bring potential items to the attention of online and store merchants by:

  • Participating in Product Line Reviews with document preparation and gap analysis

  • Creating Competitive Shops, SWOT, and analysis of the Channel

  • Presenting products and promotions to the merchant teams

bottom of page